You got this ad because you like doing daily yoga and get your morning coffee in Starbucks. We tracked your location and found that you also like to go to Paris every month.

Wonder how we knew?

We used Facebook marketing ads to track your daily activities and interests to showcase the vulnerability of your personal data to external users. This is classic example of how microtargeting is being used.

Join our Citizens Assembly

Our event will feature:

  • Prominent speakers presenting both sides of the debate around the topic of microtargeting

  • Discussion sessions with fellow participants

  • a chance for you to take part in a grassroots Citizens Assembly